brand
Manyavar
agency
Foxymorgon
campaign
Desktop/Mobile
vertical
Fashion
solution
Wattsapp Calling
iAvatarZ’s Innovate Invigorate and Accentuate.
Who We Are?
Founded in 1999.
Life's promising new journey
Celebrate every moment
A perfect blend of royalty
Turn over to a promisingnew chapters
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format
Wattsapp Calling
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targeting
Fashion
execution
Manyavar wanted to increase awareness get quality traffic through Engaging Rich Media Creative.
As per the requirement from Manyavar, this campaign was run for male centric..
Male between the age of 25 - 44 were targeted. As Manyavar's main product line is wedding clothing, Groomsmen were specifically targeted through this campaign.
results
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Impressions
6.9 mn
users
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engagement rate
68,236
clicks
*(14X higher than the 0.20% industry average for mobile banner ads)
testimonial
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Ankur Maheshwari
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Associate Director, Brand & Mobile Marketing
Goibibo -
Leveraging the popularity of the popular cricketing event, mCanvas helped us deploy time targeting and reach users only while the matches were on. The customized CTA was highly effective in capturing interested users. Working with the Logicserve Digital and mCanvas teams was seamless, and we are pleased with the results.
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Shubhankar
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AVP – Media Buying
Logicserve -
Everyone wants to jump on the ‘moment marketing’ bandwagon, but it can be tricky to create a lasting impression in a cluttered ad space. mCanvas' innovative ad format Spotlight helped us to stay ahead of the curve and engage interested users.
